Job Description
Description:
Travel: 20% across Northeast territory
Position Summary
We’re looking for a hands-on, creative, and analytical Marketing Manager to lead marketing efforts across our Northeast HVAC operations. This role is ideal for someone who enjoys rolling up their sleeves—designing campaigns, analyzing data, and bringing fresh ideas to life. The Regional Marketing Manager will develop and execute strategies that strengthen brand presence, drive qualified leads, and support growth across multiple HVAC companies within the region.
Key Responsibilities
• Develop and execute regional marketing plans that align with sales and hiring goals and brand strategy.
• Conceptualize, design, and produce marketing collateral (digital and print) using in-house tools or Adobe/Canva.
• Manage integrated campaigns across digital, social, and traditional channels.
• Partner with sales and operations to launch promotions, trade programs, and regional initiatives.
• Analyze campaign performance metrics and report on ROI, conversion rates, and lead quality.
• Maintain regional website pages and ensure local SEO optimization.
• Coordinate trade show presence, sponsorships, and community engagement events.
• Manage marketing budgets and vendor relationships to maximize impact.
• Serve as the brand guardian for all companies in the region, ensuring consistency and quality.
• Stay current on HVAC and construction market trends, competitive activity, and trade events.
• Experience using AI-driven marketing tools and automation platforms to optimize campaigns and content creation
• Data-Driven Decision Making-Advanced skills in marketing analytics platforms (e.g., Google Analytics, HubSpot, or similar) and AI-based reporting tools.
• Cross-Functional Collaboration-Work closely with IT and operations to integrate marketing automation into business workflows.
• Innovation & Continuous Improvement-Stay ahead of emerging technologies in marketing automation and AI to maintain competitive advantage.
• Compliance & Brand Governance-Ensure AI-generated content adheres to brand standards and regulatory requirements.
Qualifications
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 5+ years of marketing experience,
• Experience within the HVAC, construction, or skilled-trades industries.
• Strong design and layout capabilities (Adobe Creative Suite, Canva, or similar).
• Proven ability to develop and execute creative marketing ideas end-to-end.
• Skilled in data analysis, reporting, and campaign optimization.
• Excellent communication and project management skills.
• Self-starter with the ability to work independently and travel regionally.
• Experience managing budgets and external vendors or agencies.
Why Join Us
You’ll play a pivotal role in shaping how our HVAC brands are seen and experienced across the Northeast. This is a high-impact role for a marketer who loves both the creative and analytical sides of marketing—and wants the freedom to make things happen in a company that values initiative and innovation.
Requirements:Eligibility Requirements
Encon Heating & AC complies with applicable Federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, or sex. Encon Heating & AC does not exclude people or treat them differently because of race, color, national origin, age, disability, or sex.
CT LIC # HTG-0386317-S1
Putnam NY LIC# 31097
Westchester NY LIC # WC-33774-H21
MEC # 1093
AA/EOE
PI2775ebf7282a-25405-39109959
..., gearboxes, mobile and fixed equipment What You Bring (flexible)~3-5+ years of industrial maintenance experience (lumber, paper, mill, mfg, etc.)~1-2+ years of planning/scheduling, or strong informal planning experience as a lead tech ~ Solid understanding of...
...Secret - Current Raytheon Company, Managed by Collins Aerospace Collins Aerospace, an RTX company, is hiring a TEMPEST Test Engineer to support programs for our US military and various international customers, keeping the world safe from foreign threats....
...offered Comprehensive paid training program Flexible work schedule with the ability to work from home (Our offices are open if you work more efficiently in an office setting) Weekly performance-based pay and bonuses, on average $60,000to $65,000first year...
...Job Description Job Description Lady Solo Trucking Logistics LLC is seeking a dependable and experienced Over-the-Road (OTR) Box Truck Driver to transport freight across the country. You will be responsible for safe and timely delivery of freight, performing pre-trip...
...Starting Pay: Up to $15.00 per hour Company: Chick-fil-A Bass Road and Tom Hill Sr Blvd Voted as Americas favorite & one of the fastest-growing quick-service restaurants in the country Industry leader in Customer Service & Hospitality Faith-based, individually...